Western Styria · 1991

Ask me why I did not stay in Cupertino.

The Apple training was in London, Cork, Cupertino and Amsterdam. The life is in Ligist.

I have been building since 1998. Since 2009 as a company. If you are putting up something of your own right now, I will sit beside you and tell you what I see — including when you do not like it.

The ledger

What I have built, before I tell you anything at all.

A page about a person is quickly written. That is why the list comes first — checkable, without superlatives, without numbers nobody can verify. If that does not convince you, you can save yourself the next seven chapters.

1998 SUSE Linux Seven years old. No course, no uncle who shows you once.
2009 Lupetti IT Services The IT brand. New clients by application only — from the start, not since it started to sound good.
2009 Lunar Lupus e.U. Founded. Woken up in 2021 and put on a clear legal footing.
2012 Apple Work with Apple and its European offices. Apple Certified Trainer.
— Apple Certified Training Center With territorial protection. Built, not taken over.
— Final Cut Pro Trainer Film editing at studio level. Not just mastered — taught.
— Trainer for IT matters Support Professional, Technical Coordinator, Mac Integration Basics and more.
— vom alten Wolfsblut Own kennel under FCI and ÖKV rules. Internationally from wolfblood.
— Austrian Wolfdog Club President. Breed representative for the Czechoslovakian Wolfdog in Austria.
— Lunar Lupus Filmwolves Wolfdogs in front of the camera. National Geographic, ARTE, ORF Universum.
2022 100 % electric To the animals, to shows, to training, to the set. Without exception, without a second car.
2022 Employed and self-employed At the same time. Leading in 1st- and 2nd-level support, building up and coaching apprentices and colleagues who learn more slowly, de-escalation.
ongoing More than 180 certificates My father’s driving licences became certificates in me. The same mechanism, a different century.
2027 Coaching and consulting Expansion, online and offline. A horizon, not a catalogue — and no booking offer as long as there is none.

Most of it grew up alongside something else. That is not chance. That is the method.

I am not selling you a method. I am selling you someone who knows what it feels like when something will not start.

Chapter I

A life

I am not selling a service here. I am introducing who I have become — and you decide afterwards whether you want to work with someone like that.

Daniel Angerer. Raised in western Styria. Entrepreneur, consultant, dog breeder and trainer. Owner of Lunar Lupus e.U. in Ligist. President of the Austrian Wolfdog Club. Breed representative for the Czechoslovakian Wolfdog in Austria.

Direct. Hard. Unsparingly honest — with understanding, without reassurance. Sarcasm, cynicism and messages hidden between the lines are a no-go here. Honesty is assumed. In both directions.

The international work always pulled. I stayed here: a proud Austrian, a proud Styrian. Ligist, and not because the world was too small.

More than 180 certificates. And Ligist all the same. That is not modesty, it is a decision — and it comes back in the fourth chapter.

I am a hardliner. That is not a label I hang on myself, it is a description of what happens when you work with me: there is a line, it is known in advance, and it does not move because someone looks unhappy.

I am allergic to stupidity and to kindergarten behaviour in grown adults. Not to not knowing — not knowing is the normal state everyone starts from, myself included. What I am allergic to is clinging to it after the answer turned out to be wrong.

Assertions get undercut with facts. Anyone who claims something here gets no counter-claim, but the number, the source or the device you can go and check. That holds in both directions: disprove me that way and I have learned something — and I will say so.

If something does not exist, it gets made. A kennel, a film brand and an IT brand grew out of that sentence. It sounds like a motivational poster and is in truth the most uncomfortable line on this site — because it deletes the excuse “it does not exist” without replacement.

That is exactly how I go into coaching. That is exactly how the qualifications came about: from Final Cut Pro Trainer for film editing at studio level to the trainer qualifications for IT matters — Support Professional, Technical Coordinator, Mac Integration Basics.

What you can rely on

  • ·The line is fixed before the first conversation
  • ·Facts instead of opinion — and you may give the same back
  • ·A no comes at once, not after three appointments
  • ·What does not exist yet gets built

What you will not get away with here

  • ×Kindergarten behaviour in grown adults
  • ×Clinging to the error after the answer turned out wrong
  • ×Sarcasm, cynicism, messages between the lines
  • דCan’t be done” without the attempt first
Daniel Angerer with a Czechoslovakian Wolfdog
Ligist, western Styria. Anyone who stays has to be able to explain why.

Why does someone stay who could have stayed anywhere?

Chapter II

The cradle

Before there was Lunar Lupus there was Brick. Then Lee. And Wolfgang. Nobody ever invoiced the dog school.

First Brick. German Shepherd. SchH3. Avalanche dog. Rubble search dog. On duty in Armenia in 1988, at the great earthquake. Honours. Search-and-rescue brigade. He lived until the middle or end of 1991 — the year I was born.

Two years of gap. Then Lee vom Altsteirerhof, 1993 to 2002, also SchH3. I was two when Lee moved in.

Wolfgang: a doer, a teacher, a strict father with understanding for individual development — provided every duty in the house was met. Self-teaching laid in the cradle. An exceptional talent with cars and with dogs. Anything, if you showed him once. Never once touched a computer.

Archive photograph of the search-and-rescue dog brigade on duty
Search-and-rescue brigade
Archive photograph of an avalanche dog searching in the snow
Avalanche search
Archive photograph from service-dog training
Training, years before any certificate
Archive photograph of a dog demonstration in front of an audience
Demonstration

What does a dog search for under the rubble of Armenia?

Ask me about Brick. Ask me about Wolfgang. The page in their honour is called Heritage.

Chapter III

1998

Seven years old. One computer. SUSE Linux.

No course. No uncle who “shows you once”. A child in western Styria and a system that gives nothing away. Anyone who starts like that learns early: building means reading, taking apart, putting back together — and blaming nobody when it will not start.

A maker. A finisher: if you start, you see it through.

My father’s driving licences became certificates in me. The will to learn what is new stayed. Genetics? Presumably. Family at the very least, lived practice. The remaining years are in the story.

This chapter deliberately has no picture. There is no photograph of a child repairing a partition table at two in the morning.

Chapter IV

The Ring, 1984

The circuit where Wolfgang handled service dogs was already behind him when I was born: Österreichring, 1984.

Securing a major event means nobody notices you were there. That is a stance that is hard to explain and easy to recognise — and one I later found again in every project that went well.

Archive photograph from the Österreichring, 1984, service dogs on duty
Österreichring, 1984
Archive photograph from the Österreichring, 1984, securing the grounds
Securing the grounds
Archive photograph from the Österreichring, 1984, handler with service dog
Wolfgang with a service dog
Chapter V

The pack

Out of the cradle came a kennel, out of the kennel a film brand, out of the film brand a company with five doors.

The word alpha wolf marks nobody here. It is outdated. In a wolf pack the females steer. The big male carries it out. Anyone who wants to lead should be able to live with that.

Czechoslovakian Wolfdog of Lunar Lupus outdoors
Not a prop, not a symbol. A housemate.

Lupetti stays the IT — highly exclusive, new clients by application only. lunarlupus.at stays the consulting for established firms. lunarlupus.com stays the film work.

This is about something else: about young people putting up something of their own. And about the stories you need before you do that.

This site is not the fifth agency. It is the place where it is explained why the other four exist.

Two Czechoslovakian Wolfdogs side by side
In a pack the females steer.
Chapter VI

What it cost

Nowhere does it say what a life like this costs. So it stands here.

Brick died the year I was born. The schooling that shaped me I never experienced myself. I got it through Wolfgang, second hand, with everything that entails.

The first female was poisoned. That is a sentence of five words. Ask me how long it took until it was only five words.

One female stayed empty twice. I carried on. Not out of stubbornness — out of the calculation that stopping would have cost more than going on.

Ligist instead of Cupertino. More than 180 certificates and an address with house number 137. Every year the chance to leave, and every year the decision to stay. A decision you make once is cheap. This one is paid for annually.

And then you get back up. Setbacks are not a punchline here, they are the normal case: a poisoned female, two empty heats, cancelled projects, brands that only carried on the second attempt. What came out of that is not hardness towards other people — it is getting used to the floor being gone sometimes, and to laying it back in yourself.

I am not telling you this so that you feel sorry. I am telling you so that you know where the calm comes from when something tips over on your side.

Puppies of the Czechoslovakian Wolfdog from the kennel vom alten Wolfsblut
What you carry on for.
Chapter VII

Six questions that stay open

Not all the answers are on this page. That is exactly why you may write.

  1. 01Why always employment and self-employment at the same time?
  2. 02Why more than 180 certificates — and Ligist all the same?
  3. 03What does a dog search for under the rubble of Armenia?
  4. 04What do you do when the first female is poisoned?
  5. 05Why does someone keep breeding when the female stays empty twice?
  6. 06What does leading mean when the strong male does not steer?
Czechoslovakian Wolfdog, a quiet frame

Coaching

I sit beside you and say what I see.

You build. I do not take the work off your hands. That is the difference from an agency — and the reason this site is called .dev : here it gets built. By you.

For people putting up something of their own: a first company, a product, a team whose name does not yet carry. You need someone who has built before.

I coach exactly the way I work. The line is known in advance, assertions get undercut with facts, and if something does not exist, we build it. Anyone who finds that too hard is right — and should ask someone else.

  • ✓Networks and SIP trunks that have run for family for years
  • ✓An Apple Certified Training Center with territorial protection
  • ✓A kennel under FCI and ÖKV rules
  • ✓A film brand and an IT brand that keeps the circle small
  • ×No MVP contract, no code for third parties, no whiteboard
Daniel Angerer working with a Czechoslovakian Wolfdog away from the camera
No seminar room. No whiteboard that softens the truth. Ordinary days.

How it runs

Three steps. None of them is a first conversation with a salesperson.

01

You write

What you are building, where it is stuck, what you expect. Three sentences are enough. No form, no needs analysis, no funnel.

02

We talk

Honesty from the first sentence, in both directions. Anyone who speaks between the lines because they cannot bear the line itself is in the wrong place — and hears that in the first conversation, not the third.

03

You keep building

I sit beside you and say what I see. In ordinary days, not in a seminar room. The work stays with you — otherwise what ends up standing there is not yours.

What you bring

  • ·Something of your own that you are genuinely building
  • ·Honesty, even when it makes you look bad
  • ·The willingness to take the uncomfortable route
  • ·Time — hours are finite, my calendar is led

What you do not get

  • ×Code for third parties or an MVP contract
  • ×Reassurance
  • ×A whiteboard that softens the truth
  • ×A method out of a book

From 2022 I practised exactly that in employment while the self-employment carried on: leading in 1st- and 2nd-level support, building up and coaching apprentices and colleagues who learn more slowly, de-escalation. In the same year a supportive relationship — quality time, a calendar that has to be led, because hours are finite.

This is not a method out of a book. This is lived practice.

What are you building — and what are you letting someone take off your hands although you ought to be able to do it yourself?

You do not need someone to take the work off your hands. You need someone who will not lie to you when it is bad.

Czechoslovakian Wolfdog in the forest, looking straight into the camera
In 2027 we will expand coaching and consulting further. That is a horizon, not a catalogue.

Where else I stand

Five doors, one hand. If you want to know whether all of it fits together, take a look — and tell me if it does not.

Ask me

When the story lands, the conversation lands too.

Coaching for people who build it themselves. Write and tell me what you are building and where it is stuck. Three sentences are enough.

You will get an honest answer — including the one that says you do not need me for this. That is not a sales tactic. That is the condition.